Find Out What's Keeping You Out of Google. AI Overviews. ChatGPT.
Your customers still search Google. More and more, they also ask AI tools and read the answer without clicking a single link. Our SEO & AEO audit shows why your site isn’t earning the rankings or the AI mentions it should, and turns what we find into a prioritized roadmap you can act on.
- Reviewed by people, not just a crawler
- Covers search engines and AI answers
- A roadmap, not a 90-page PDF
Ranking on Google Is Only Half the Question.
For years, an SEO audit asked one thing: can Google find, understand and rank your pages? That still matters. But buyers now ask ChatGPT, Gemini, Perplexity and Google’s AI Overviews to recommend a company, compare options or explain a problem. Those tools build an answer from sources they trust, and they mention only a handful of businesses.
If your site is hard to understand, thin on real answers or inconsistent about who you are, you can rank on page one and still be left out of the answer.
Do we rank for the searches that matter?
Are we part of the answer?
Two Audits. One Roadmap.
Most audits stop at a crawler report. Ours looks at your site the way Google does and the way AI answer engines do, then connects both to the searches and questions that bring you customers.
Can search engines find, trust and rank you?
Technical health & indexation
Speed & Core Web Vitals
On-page & content quality
Authority & competition
Will AI tools understand, cite and recommend you?
Answer-ready content
Structured data & entities
AI visibility & citations
Brand consistency
Eight Quiet Mistakes That Cost You Rankings and AI Mentions.
None of these show up on a dashboard. Every one of them can hold back a site that looks fine on the surface. We check for all of them on every audit.
Slow pages
Expired or missing HTTPS
Canonical loops
A leftover noindex
Broken page structure
UX that gets in the way
Redirects done wrong
No machine-readable facts
Not a 90-Page PDF. A Prioritized Roadmap.
Automated tools are great at listing problems and terrible at telling you which ones matter. Our audit ends with a short, ranked plan for your site, built for your goals.
Discover
Diagnose
Prioritize
Walk through
What you walk away with
- SEO and AEO scorecards with the evidence behind every finding
- A ranked list of fixes, with expected impact and effort
- Keyword and question opportunities your competitors are winning
- An AI visibility snapshot: where you're cited, and who is cited instead
- Content recommendations: what to create, update, merge or retire
- A walkthrough call with the people who did the work
Most roadmaps take 1 to 4 weeks, depending on the size of your site and business.
Audits That Turned Into Growth.
An audit is only worth what happens next. These started with the same process and became long-term organic growth.
Outback Steakhouse
Protected a large base of organic traffic through a major redesign while growing visibility for valuable non-brand searches.
eDocAmerica
Moved scattered health content onto the main site and published clear answers to real health questions, the same kind of content AI tools now cite.
Innography
Good content had stalled. Technical cleanup, pruning underperforming pages and conversion work got organic traffic growing again.
- Google Search Console
- Google Analytics
- Screaming Frog
- Semrush
- SpyFu
- Moz
- PageSpeed Insights
- Schema validators
- AI answer testing
Questions We Hear About SEO & AEO Audits
What is an SEO audit?
An SEO audit is a review of everything that affects how your website performs in organic search: technical health, speed, content, structure, authority and competition.
A good one does more than list problems. It explains which ones are actually holding you back and what to do about them, in order.
What is AEO, and why is it part of the audit?
AEO stands for Answer Engine Optimization. It’s the work of making your expertise easy for AI tools like Google’s AI Overviews, ChatGPT, Gemini and Perplexity to understand, trust and cite when they answer a question.
Many people now get their answer without visiting a website, so being part of that answer matters. Strong AEO is built on the same foundation as strong SEO, which is why we audit both together.
How is this different from a free automated audit tool?
Automated tools are a starting point. We use them too. But they can’t tell a critical issue from a harmless warning, judge content quality, understand your competitors or test how AI tools describe your business.
A person reviews every finding, decides what matters and builds the plan.
How long does the audit take?
Most roadmaps take 1 to 4 weeks, depending on the size of your website and business. We’ll give you a realistic timeline once we understand your site.
What do you need from us?
Read access to Google Search Console and Google Analytics helps us see real search and visitor data. A short conversation about your goals, your best customers and your competitors makes the recommendations far more useful.
We don’t need access to change anything on your website.
Can you guarantee rankings or AI mentions?
No. Nobody honest can. Search engines and AI tools decide what they show, and their results change.
What we can do is find what’s holding you back, fix it in the right order and show you what changes as a result.
What happens after the audit?
The roadmap is yours to keep. Your team can implement it, or Click Laboratory can help with some or all of the work.
Find Out What's Holding Your Search Visibility Back.
Tell us a little about your business and where you want more visibility. We’ll take a first look at your site and follow up to talk through scope.
- We review your site and the searches that matter to you
- We test how AI tools answer your customers' questions
- We send a clear scope, then build your roadmap
Prefer to talk now? Call (813) 344-2520 or email hello@clicklaboratory.com.
Request your audit
Six quick questions, and we’ll take it from there.
