The secret to having a successful e-commerce business is all in the numbers. I know, I’ve been helping businesses like Outback and online retailers figure out their e-commerce cart funnels for over 20 years. The number of sales, conversion rates, the average order value, the number of returning buyers, the…
You know that feeling you get when you pick up the phone to call your cable or phone company? You’d almost prefer to go to the dentist I bet! It’s easy to get frustrated with those automated systems, especially the “voice recognition” ones that I find myself pressing lots of…
You’ve got a snazzy website with all the bells and whistles money can buy. It’s pretty to look at and a nice conversation starter at networking events, but it can’t do the one thing you really, really want it to do. SELL. And it’s driving you nuts why it won’t….
Have you ever really believed in something yet found that faith really challenged over and over? No, I’m not talking about politicians or some sports star. I’m talking about a product you put your heart into creating. You just know its going to revolutionize an industry if only you could…
Are conversions on your mind? You’re not the only one. According to HubSpot, only around 22% of businesses are satisfied with their conversion rates. For all the effort a business puts into attracting new audiences to their websites, it seems that the results don’t really live up to expectations. And…
