The best products are painkillers. Without a problem, there is no purpose to the product. Most problems that need fixing are problems that the customer isn’t even aware of existing. When you do the same thing over an over, customers can become blind to a better solution.
The Best Digital Products are Painkillers
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About John Paul Mains
John Paul Mains is the Chief Marketing Scientist at Click Laboratory. He loves all things digital, but especially SEO and analytics. If you're interested in learning more, his LinkedIn profile is https://www.linkedin.com/in/johnpaulmains/.
Recent Blog Posts
- Using Content Analytics to Improve Your Customer Experience January 16, 2024
- The 3 Primary Keys to Unlock Digital Growth [2024] December 28, 2023
- Creating a Landing Page Header that Converts Visitors into Customers December 1, 2023