We are definitely not talking about using some kind of gene therapy to help your kids grow up to be great basketball players here. According to Wikipedia, the definition of growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking, and social metrics to sell…
The secret to having a successful e-commerce business is all in the numbers. I know, I’ve been helping businesses like Outback and online retailers figure out their e-commerce cart funnels for over 20 years. The number of sales, conversion rates, the average order value, the number of returning buyers, the…
You know that feeling you get when you pick up the phone to call your cable or phone company? You’d almost prefer to go to the dentist I bet! It’s easy to get frustrated with those automated systems, especially the “voice recognition” ones that I find myself pressing lots of…
Have you ever really believed in something yet found that faith really challenged over and over? No, I’m not talking about politicians or some sports star. I’m talking about a product you put your heart into creating. You just know its going to revolutionize an industry if only you could…
Are conversions on your mind? You’re not the only one. According to HubSpot, only around 22% of businesses are satisfied with their conversion rates. For all the effort a business puts into attracting new audiences to their websites, it seems that the results don’t really live up to expectations. And…
You have found the article you are looking for. So you are interested in conversion optimization and want to find out what it is and how it can help your business? Conversion optimization is the practice of improving the performance of your website and forms so that you can turn…
