Search Engine Optimization Ideas

Jan 13 2025

Reduce Your Reliance on Google in 2025 to Increase SEO Visibility

By John Paul Mains SEO No Comments

In case you haven't noticed, search engine results have been changing a LOT since generative AI came to center stage. Fortunately, you can take advantage of this to improve your visibility to your customers and that is what I am going to show you how to do. The Current Status…

May 28 2024

The Importance of Content in SEO

By John Paul Mains SEO No Comments

Have you thought about the "why" behind needing to create blog posts and other forms of content? Up until the last decade, businesses never had to worry about creating a blog post, much less ranking for anything. The vast majority of marketing teams that I work with on SEO have…

Nov 03 2023

What is Content Decay and How Do You Fix it?

By John Paul Mains Content Analytics, Content Production, SEO No Comments

Have you ever noticed that your once top-performing content doesn't bring in the traffic it used to? That's content decay in action—a slow, gradual decline in your content's performance, and it's an issue many businesses face. This blog post promises to not only explain the phenomenon of content decay but…

Oct 31 2023

SEO Conversions and the 4 Steps to Convert Google Visitors Into Customers

By John Paul Mains Landing Page Optimization, SEO, seo audit No Comments

Today, I’m going to talk about combining two of my favorite topics, SEO and conversion optimization, to drive more online sales. We all know that simply building a website isn’t enough. You have to drive traffic to your site and ranking well in search engines is a big part of…

May 04 2023

Using AI to Grow Your Business

By John Paul Mains AI, SEO No Comments

Is AI good or bad for business growth? At the moment, businesses are reaping the benefits of what generative AI can do. Even small businesses. So in case you were not aware, did you know you are using AI in your everyday business life? Google Search and Google Ads is…

Sep 02 2021

What is Google Experience Optimization?

By John Paul Mains marketing, SEO, Web Strategy No Comments

As a marketer, trying to figure out how to rank on Google is a frustrating experience. They constantly change their algorithms and add new products they say we MUST use, then let them die a slow painful death. Remember Google+? I was on a marketing team at Google for a…

SEO

Reduce Your Reliance on Google in 2025 to Increase SEO Visibility

The Importance of Content in SEO

What is Content Decay and How Do You Fix it?

SEO Conversions and the 4 Steps to Convert Google Visitors Into Customers

Using AI to Grow Your Business

What is Google Experience Optimization?

Guides

Tools

Recent Blog Posts

Solutions

Case Studies

Recent Blog Posts

SEO

Reduce Your Reliance on Google in 2025 to Increase SEO Visibility

The Importance of Content in SEO

What is Content Decay and How Do You Fix it?

SEO Conversions and the 4 Steps to Convert Google Visitors Into Customers

Using AI to Grow Your Business

What is Google Experience Optimization?

Guides

Tools

Recent Blog Posts

Solutions

Case Studies

Recent Blog Posts

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